'When the outcome drives the process we will only ever go to where we've already been. If process drives outcome we may not know where we’re going, but we will know we want to be there.’
An Incomplete Manifesto for Growth – Bruce Mau Design In. 2006
Design doesn’t just straighten and
clarify the world, It reflects the
world as it ventures beyond
problem solving into process,
experiment and discovery
– Martin Venezky
– Martin Venezky
"Fail, fail again, fail better"
A strategy for thinking through a problem
Phase 1 - Assimilation
Th accumulation and ordering of general information and information specifically related to the problem in hand.
Phase 2 - general Study
Investigation of the nature of a problem
Investigation of possible solutions/means of solution
Phase 3 - Development
Development and refining of one or more tentative solutions isolated during phase 2.
Phase 4 - Communication
Communication of one ore more solutions to people either inside or outside a design team.
Analysis - Research - Evaluation - Solution
Types of Research
Primary
Secondary
Qualitative
Quantitative
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