-The art and technique of printing with movable type.
-Composition of printed material form printed type.
Typeface Characteristics
Serif
Sans Serif
Handwritten
Typewriter
Modern
Traditional
Western
Caligraphy
Rounded
Archaic
Cropped
Contemporary
Digital
Script
Bold
Light
Cowboy
Free
Expressive
Retro
Futuristic
Visual Literacy
-The ability to construct meaning from visual images and type.
-Interpreting images of the present, past and a range of cultures.
Rules = what is the required knowledge?
Principles = what is to be explored?
Different materials from which type is generated:
-Stone
-Sabel
-Bone
-Wood
-Lead
-Silicone
Modern digital brush strokes reflect old and traditional methods.
Point size
1point = 1/72 inches = 25.4/72cm = 0.3527mm = 1pica
Task for Fred:
-Download the typeface anatomy.
-Using other people's fonts, guess the specific names of each font using www.identifont.com
-From the 5 fonts choose one and research thoroughly.
Font 1: Arial
Font 2: Verdana
Font 3: Times New Roman
Font 4: Myriad Pro
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